Fulfillment Services – Demystified.

Thysse's Fulfillment Services area in our new location at 780 Cusick Parkway, Oregon, WI

Has someone ever asked you about your fulfillment service needs, and all you can do is return their words with a blank stare? That’s ok, until 2016 we weren’t dabbling much into it either. We’ve done a few posts on it in the past, giving you compelling listicles about decreasing your carrying costs and benefits of a managed inventory partner. Both are still great reference points from a budget perspective. But we wouldn’t be Thysse if we didn’t start sharing more of the “why” and true value behind the service too.

It started as many of our service expansions have, with a customer need, and Thysse’s desire to [ful]fill it. (See what we did there…) We were working through a project estimate with a valued client and offered up a significant per-piece savings if we could produce at a higher volume. They loved the price break opportunity, but posed the all-important point:

“We just don’t need excess inventory on hand.”

Fair argument to make. We went with our instincts, and led as we always have, with trust in our partnerships and value to our clients. Thysse shared a plan outlining storage for overages, a solid distribution schedule before obsolescence, and hit home the benefits of production at volumes that showed significant savings for our client.

This set of conversations planted the seed for how these services can bring greater value to our partners and we went with it in a pretty big way. We started offering solutions to house brands’ inventory at Thysse, allowing them to take advantage of volume printing and reducing their need for on-site storage. This was so successful, we secured space at an additional facility, the North building (named because it was, well, North of our Netherwood facility), and began offering warehouse and distribution services.

But we didn’t stop there. What started with printed materials for one client quickly morphed into custom approaches and ramped up promotional product offerings as well. This included kit-packing unique combinations of printed forms and collateral, as well as offering storage and shipment of employee onboarding swag for firms with remote workforces.

The success of fulfillment’s value was only amplified with our Storefront portals. This is a customized site for each brand, allowing them flexibility to use the platform for inventory monitoring, print on-demand and customization offerings, distribution, and much more. See a more in-depth explanation of Storefront here, you won’t regret it!

When we relocated all of Thysse to our new campus in July of 2020, Fulfillment services got yet another boost. That move was great news for our staff, who is happy to be in a much better lit location with air conditioning, but it’s also critical for meeting our clients’ needs.

We’ve increased storage capacity by 400%, and now have all operations contributing to filling customer projects in one location. This means more shelves to store our partner’s printed and brand assets, and faster turnaround times from order to out-the-door.

The journey to this offering is continually evolving, and that’s an exciting space to be in. We believe in producing quality prints, signage, graphic applications, and promotional products that reflect your brand’s quality. We also understand that having mounds of beautiful pieces at your locations can become cumbersome without a partner to assist with management and distribution.

Before you begin to resent your assets, let’s talk to see if a fulfillment partnership can benefit your company. After all, we’re committed to being where you go with your brand.

For more updates on our services, monthly drawings, and images of our work, follow us on LinkedinFacebook, and/or Instagram!

Thysse Unveils New Campus and New Capabilities.

New Address, Same Thysse Culture.

Monday, July 27 marked the next chapter in the Thysse legacy. The company opened the doors on its new headquarters, a 95,500 square-foot building in Oregon, WI. The new campus, situated just a stone’s throw from the previous Netherwood location, is the third expansion in seven years to support Thysse’s enhanced services and growing lines of business.

The building itself is as functional as it is visually impressive; featuring 2 glass lined stories and triple the production space. The new location brings together a full in-house design suite for Thysse’s Experiential Graphic Design team, moves all production, specialty graphics, and fulfillment services to a single site, creating greater efficiencies for Thysse’s customers, and enhances the close team culture for its employees. For President Jason Thysse, this is the real measure of success,

“Since my grandfather started Thysse in 1941, this company has always been about the people. We designed the new campus with both client and employee needs in mind, and the result we’ve realized with the team of Thysse architects, designers, and assistance from OPN Architects is a dream come true. We are very excited for this next chapter in Thysse’s story!”

Fleet of Thysse delivery trucks at new campus

Director of Operations, Nick Brevik knows that the new campus will start showing a return on investment almost immediately,

“The move to a larger space that can house all our services in one location minimizes our logistical inefficiencies. We’ll be able to reduce travel time, particularly in fulfillment, and we’re able to increase our service offerings, adding on foil stamping and embossing capabilities starting in August. The bigger production space allowed us to bring in a larger format and faster press, as well as the prepress workflow to support it, effectively doubling our offset printing rate. The move also increased fulfillment storage by 30%. Thysse has always looked for the best way to meet our customers’ current needs, while simultaneously planning for their future; this move is a continuation on that promise.”  

Thysse’s new address, as of July 27th, is 780 Cusick Parkway, Oregon, WI 53575.

Production space in Thysse's new campus

Although the building was completed for Thysse, it wasn’t done alone. The project had many partners involved including: The Village of Oregon, Oregon Community Bank, Wisconsin Business Development, OPN Architects, Newcomb Construction, and Thysse’s very own Experiential Design Team. Thank you for your support and assistance along this journey!

To stay up to date with what’s happening at Thysse, stay tuned on our social channels and at www.thysse.com.

Facebook | Twitter | Linkedin | Instagram

For more information, contact Jen Braga, Thysse, at 608.249.6951.

How Wipfli grew its training capacity 3X with Thysse’s streamlined fulfillment services

Thysse's fulfillment services helped Wipfli grew training capacity.

The Client: Wipfli LLP

More than 60,000 clients across a wide range of industries trust Wipfli with accounting services and business advising. Wipfli’s nonprofit practice provides critical regulation information to nonprofit organizations around the country through in-depth, multi-day training sessions.

The Challenge: How can you efficiently store, assemble, and distribute training material for dozens of training events throughout the year and across the country?

When clients rely on you for training that’s vital to their success, the training itself has to be as close to perfect as possible. For the nonprofit group at Wipfli, having exceptional trainers deliver information accurately and effectively is crucial for a successful training event. 

But it takes a lot more than that.

Amy Almond, a manager in Wipfli’s nonprofit practice, leads a team of half a dozen staff who help Wipfli trainers plan and execute events. 

“A big part of what we do is help make sure our training attendees have everything they need when it comes to printed material and other items,” she says.

Here’s a sampling of what she’s talking about:

  • Registration packets unique to each attendee that include a nametag, name tent, training information, and marketing materials
  • Wipfli-branded giveaways 
  • Reference books used for specific training sessions

So how does a company handle the printing, assembling, and distribution for all of these materials? 

Wipfli discovered that taking on their fulfillment needs in-house took people away from higher-value activities.

In-house fulfillment was taking people away from higher-value activities.

The challenges that came with in-house fulfillment 

“We had a staffing challenge.” 

Wipfli’s fulfillment needs weren’t consistent from one week to the next. Amy says it was difficult to know the best approach for handling the workload spikes a week or two before a training event. 

It wasn’t practical to hire more employees for the intermittent demands of event packing. Yet hiring temps each time was expensive—and so was pulling staff from other projects to help assemble packets. 

And it wasn’t ideal for trainers to get called in to help. “We wanted our trainers out training, not stuffing binders.” Enabling Wipfli team members to focus on high-value, core priorities was critical.

“We had a space challenge.” 

Wipfli stored all their event material on site and also used their office space to assemble training packets. But Amy says that even for smaller training events, keeping all the items organized became “tedious.” 

And for the larger events? It was a major undertaking. Amy explains they would set up numerous tables in an assembly-line fashion to put training kits together, a process that could take up to a week.

And then there were the projectors and sound systems. “Renting equipment like that for every event is just not cost-effective,” says Amy.

But purchasing it wasn’t a simple solution either. “Where were we going to store all of the equipment going out two or three times a month to different places?”

“We were shipping office essentials to events.” 

Wipfli also had to complete certain printing tasks at the event site.

That meant sending admin staff to events for support and shipping label makers, portable printers, and computers.

“We’d then unpack it all and do the same coming back.” But even with a hardworking team of detail-oriented staff, Amy says, it was still a cumbersome process and was taking team members away from valuable activities like serving clients.

Changing Wipfli’s overall process would allow them to expand their training capacity.

The Solution: Using Thysse for comprehensive fulfillment services 

Wipfli does a phenomenal job of developing training materials that are informative, professional-looking, and valuable for attendees to get the most out of a training event—even long after it’s over.

Yet when it came to getting those materials to every event, Thysse saw an opportunity for Wipfli to:

  • Streamline their process for better efficiency
  • Save on labor costs
  • Keep their team focused on developing and delivering the best training events possible

Thysse had already been supporting the nonprofit practice at Wipfli by printing event signage and marketing materials.

As we began to understand the magnitude—and the challenges—of the nonprofit practice’s efforts, we explained we could take on more and more of the printing, storage, and fulfillment they were doing in-house.

Understanding the client's challenges helps Thysse meet the client's needs.

Solving the staffing challenge

We developed a system where Wipfli fills out a user-friendly fulfillment form to indicate exactly what they need for every training event. 

Now, rather than an in-house, all-hands-on-deck effort, Thysse’s own dedicated team of fulfillment specialists assemble everything and ship it out for just-in-time arrival.

Solving the space challenge

Thysse provides customized storage and fulfillment services with our 8,000-square-foot fulfillment center and 750-square-foot pick-and-pack assembly area.

For Wipfli’s nonprofit practice, we now print, store, assemble, and ship nearly every single event item they need. 

We also keep track of Wipfli’s inventory so they always have what they need on hand.

Keeping track of inventory is one of the services Thysse provides.

Solving event site issues and bringing new solutions to the table

How can Wipfli make sure we handle important event details like getting each nametag exactly right for every attendee’s packet?

Wipfli exports their attendee list from their registration system and sends it directly to us. In fact, it’s a process that even allows us to do last-batch printing and shipping for late registrations. No portable printers or admin staff necessary! 

Trainers and event attendees need more than printed material for a successful training event. Projectors and sound systems are essential. Rather than have Wipfli handle the storage and shipping for all that equipment, Thysse now does those tasks for them.

Overseeing the process from start to finish relieves the client of having to think about those details.

Yet that still doesn’t cover everything.

To meet the needs—and wants—of training attendees, Wipfli leaves no stone unturned. So to help beat the mid-afternoon malaise at training events, Wipfli provides candy and snacks, and even stress-relieving squishies as giveaways. 

With all the critical training details Wipfli focuses on, do they really need to worry about remembering the candy? 

No. Thysse stores and ships it all for them, including branded squishies and candy dishes.

The Results: Expanding training capacity by 3X

Today, the Wipfli nonprofit practice holds more than 50 training events and booths a year, including the Wipfli National Training Conference in Las Vegas, which attracts more than 1,000 attendees each year. 

Because so many of the tasks formerly handled in-house are now taken on by Thysse, Amy says it’s allowed her group to focus more on actual training. 

In fact, she estimates that Thysse’s fulfillment support has allowed the Wipfli nonprofit practice to triple its training capacity.

The success the nonprofit practice enjoys by using Thysse’s fulfillment services is getting company-wide attention. “Other divisions at Wipfli are starting to take notice. They want to know how they can achieve the kind of success we’re having,” says Amy.

Proud to play a part in Wipfli’s mission: Helping nonprofits succeed 

Amy says their nonprofit clients do vital work. “They save lives. They feed and educate children. They make communities stronger.” 

When Wipfli trains nonprofits on critical regulation information, they do more than help these organizations save time and money. They help them use their scarce resources wisely to carry out their missions more effectively.

Without Thysse’s fulfillment support, Amy says, “Wipfli simply could not provide the dozens of high-quality trainings we deliver to people around the country.”

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