Color Sells Your Product: An Interview With Color Management Guru John Drew

“I want ‘Color sells your product’ to be engraved on my tombstone,” says John Drew. Find out below why this color management guru is so passionate about choosing the right colors for your brand—especially your logo.

Get ‘Em to Stop, Look and Grab: The Power of Point-of-Purchase Advertising

Brick-and-mortar shoppers today need help. They don’t always know what they want, and even if they do, they can still be overwhelmed by shelves overflowing with options. Point-of-purchase (POP) advertising can show your customers the way and help you move product in the process.

You’ve Cut Your Print Spend, But Are You Spending Smarter? 13 Ways to Reduce Printing Costs

Even if your print budget is leaner than ever, you still have opportunities to spend smarter. But how? The best way is to leverage your printer’s expertise while you focus on your business. Here are 13 ways you can lean on your printer to help you stay lean.

Adequate or Awesome? 6 Questions to Help You Rate Your Printer’s Customer Service

Your printer’s customer service involves a lot more than a friendly voice on the other end of the phone line. Or at least it should.

Why is Color Management Needed in Print Projects?

Most marketers expect print vendors to produce your brand colors accurately and consistently. Unfortunately, that’s not always the case, and when your printer doesn’t provide color management, it can hurt your brand and your bottom line.

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About Thysse

Ensure your next printing project is a smart business decision.

Thysse (tie • see) does more than offer a full range of commercial printing services. We act as a business partner, providing insights to help your print boost your profits.

As a third-generation, printing company in Oregon, WI, we developed this winning combination by providing printing, design, and manufacturing services for decades. We think about how your story is being told through your direct mail, your catalog, your fleet vehicles, your apparel, the sign outside your door, and the design of the lobby inside your door.

Thysse is where you go with your brand.

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